Upwork is running 347 Facebook ads right now.

Nobody funds a losing ad for years, so start with the ones that ran longest and remix the one that fits your product.

new in 30 days
+135
longest run
11 months
page likes
1.4M

Updated Nov 4·Meta Ad Library ·Search live

The ads Upwork kept paying for.

Ranked by days on air, live and retired. An ad that runs for a year is an ad that keeps making money.

3 monthsRunning

Remix

Post a job for free.

3 monthsRunning

Remix

Post a job for free.

3 monthsuntil May

Remix

Post a job for free.

3 monthsuntil May

Remix

Smarter Ad Testing 🎯

3 monthsuntil May

Remix

Post a job for free.

3 monthsuntil May

Remix

Post a job for free.

3 monthsuntil May

Remix

Smarter Ad Testing 🎯

3 monthsuntil May

Remix

Smarter Ad Testing 🎯

Upwork leans on dynamic creative.

Format, launch pace and placement across 347 live ads, as of Nov 4.

45%

of live ads are dynamic creative

  • Dynamic (DCO)45%157
  • Static image39%137
  • Video14%47
  • Carousel2%6

+135

new ads in the last 30 days

Oct 6Nov 4

148 live on Oct 6, 267 on Nov 4.

100%

run on Instagram

  • Facebook100%267
  • Instagram100%267
  • Audience Network100%267
  • Messenger68%181

Most ads run on several placements at once, so shares add up past 100%.

Every active Upwork ad

Newest first, so you see what they're testing now. Open any ad for its copy, landing page and placements.

Showing 20 of 347

New todayRunning

Remix

Post a job for free.

New todayRunning

Remix

Upwork, now in your AI

New todayRunning

Remix

Hundreds of skills, one place

New todayRunning

Remix

Post a job for free.

1 dayRunning

Remix

Post your job for free.

1 dayRunning

Remix

Find freelance pros who know your industry

1 dayRunning

Remix

Post a job for free.

1 dayRunning

Remix

Put Upwork to work in your AI tool

2 daysRunning

Remix

G2 reviewrs give Upwork high marks

3 daysRunning

Remix

Upwork + your AI = hiring where the work happens

3 daysRunning

Remix

Find the right dev talent on Upwork

3 daysRunning

Remix

Put Upwork to work in your AI tool

3 daysRunning

Remix

Put Upwork to work in your AI tool

3 daysRunning

Remix

Put Upwork to work in your AI tool

3 daysRunning

Remix

Hire directly inside Claude

3 daysRunning

Remix

Rated by real Upwork users

4 daysRunning

Remix

Post your job for free.

4 daysRunning

Remix

2 versions

Post a job for free.

4 daysRunning

Remix

Upwork + your AI = hiring where the work happens

4 daysRunning

Remix

Upwork + your AI = hiring where the work happens

Make an ad like these in one click

Pick any of Upwork's ads, swap in your own product, and Agent Flow builds the remix for you.

30 free creditsNo card~30s per ad

Questions about Upwork's ads