e.l.f. Cosmetics

e.l.f. Cosmetics Facebook Ads

Beauty & Skincare
2.6M page likes
Active ads

179

Video ads

114

64%

Image ads

20

11%

Longest running

107d

e.l.f. Cosmetics's ad activity

Daily snapshot of how many ads are running, refreshed every 24h.

Active ads per day (Aug 22 to Sep 20)

051101152202Aug 22: 140 active, 1 newAug 23: 140 active, 0 newAug 24: 143 active, 3 newAug 25: 143 active, 0 newAug 26: 145 active, 2 newAug 27: 146 active, 1 newAug 28: 146 active, 0 newAug 29: 146 active, 0 newAug 30: 147 active, 1 newAug 31: 148 active, 1 newSep 1: 149 active, 1 newSep 2: 149 active, 0 newSep 3: 161 active, 12 newSep 4: 138 active, 3 newSep 5: 140 active, 2 newSep 6: 141 active, 1 newSep 7: 141 active, 0 newSep 8: 151 active, 10 newSep 9: 152 active, 1 newSep 10: 169 active, 17 newSep 11: 172 active, 3 newSep 12: 165 active, 0 newSep 13: 165 active, 0 newSep 14: 166 active, 1 newSep 15: 167 active, 1 newSep 16: 167 active, 0 newSep 17: 168 active, 1 newSep 18: 202 active, 34 newSep 19: 202 active, 0 newSep 20: 179 active, 0 newAug 22Sep 6Sep 20

Media mix

179active ads
  • Video11464%
  • Image2011%
  • Carousel11%
  • Dynamic (DCO)4425%

Platform split (where the ads are running)

Facebook165
Instagram179
Audience Network77
Messenger15

Longest-running ads

The ads e.l.f. Cosmetics kept running the longest are the ones that kept paying off. Active and retired, ranked by days on air.

3 monthsuntil Aug 2025

Remix

the spf you'll stick with.

3 monthsuntil Aug 2025

Remix

3 versions

Camo Collection

3 monthsuntil Aug 2025

Remix

clarify the situation.

3 monthsuntil Aug 2025

Remix

the spf you'll stick with.

3 monthsuntil Aug 2025

Remix

Even more lip oil to love

3 monthsuntil Aug 2025

Remix

clarify the situation.

3 monthsuntil Aug 2025

Remix

10 versions

Even more lip oil to love

3 monthsuntil Aug 2025

Remix

the spf you'll stick with.

Every active e.l.f. Cosmetics ad

Sorted by longest running first. Click any tile for copy, landing pages, and platforms.

179 active

1 dayRunning

Remix

Soft Glam Foundation

3 daysRunning

Remix

2 versions

new to the soft glam fam! soft glam cream blush + bronzer. only $9 each!

4 daysRunning

Remix

e.l.f. Cosmetics

7 daysRunning

Remix

2 versions

Soft Glam Foundation

7 daysRunning

Remix

#adv • Segnatevi questi due prodotti perché li adoro!

7 daysRunning

Remix

Only Soft Glam Satin Foundation can help you e.l.f.scape Unglammy Valley! ✨ Buildable, blendable, and no mismatched foundation. 👏

8 daysRunning

Remix

2 versions

Anzeige | Affordable Makeup Routine <33 mit Produkten unter 15 € von @elfcosmetics ! Mit der Soft Glam Reihe findet ihr garantiert euren Perfect Match, bei 36 Shades ist für alle etwas dabei 🤩💗

8 daysRunning

Remix

Match made in heaven ⛅🤎 Anzeige| beautiful glow for an affordable price ✨ die Soft Glam Satin Foundation und der Soft Glam Satin Concealer von @elfcosmetics

8 daysRunning

Remix

2 versions

Anzeige - GRWM wahrend ich euch erzahle, wie meine Kollegin mir sagen musste, dass meine Foundation gar nicht zu meinem Hals passt Mit der

8 daysRunning

Remix

2 versions

Match made in heaven ⛅🤎 Anzeige| beautiful glow for an affordable price ✨ die Soft Glam Satin Foundation und der Soft Glam Satin Concealer von @elfcosmetics

8 daysRunning

Remix

2 versions

Match made in heaven ⛅🤎 Anzeige| beautiful glow for an affordable price ✨ die Soft Glam Satin Foundation und der Soft Glam Satin Concealer von @elfcosmetics

8 daysRunning

Remix

anzeige DIE perfekte Base für NUR 14€ von @elfcosmetics in 36 Shades 🎀 #elfcosmetics #eyeslipsface #elfamazing #vegan #crueltyfree

8 daysRunning

Remix

Serve Soft Glam 36 shades

8 daysRunning

Remix

Anzeige - GRWM wahrend ich euch erzahle, wie meine Kollegin mir sagen musste, dass meine Foundation gar nicht zu meinem Hals passt Mit der

8 daysRunning

Remix

Anzeige | Affordable Makeup Routine <33 mit Produkten unter 15 € von @elfcosmetics ! Mit der Soft Glam Reihe findet ihr garantiert euren Perfect Match, bei 36 Shades ist für alle etwas dabei 🤩💗

8 daysRunning

Remix

Soft Glam Foundation

1 dayRunning

Remix

3 versions

NEW from e.l.f.

10 daysRunning

Remix

2 versions

Soft Glam Foundation

2 daysRunning

Remix

Unglammy Valley = a place where your neck doesn’t match your face. 😱 When your foundation is a mismatch and you look like you…but not. The only way to e.l.f.scape? Soft Glam Satin Foundation! 🌟

10 daysRunning

Remix

Soft Glam Foundation

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